The LCD TV core chip market has seen rapid growth and innovation in recent years. As LCD TVs become more advanced, the core chips that power them have had to evolve as well. In 2023, factors like 8K resolution, AI image processing, and 5G connectivity will drive demand for faster and more capable core chips. This article provides an in-depth look at the LCD TV core chip market, including market size and forecasts, key players, technology trends, and challenges.

What is an LCD TV Core Chip?

The core chip, also known as the processor or SOC (System on a Chip), is the most important component in an LCD TV. It processes the input video signal and handles all the TV's essential functions like image processing, HDMI input/output, WiFi/Ethernet connectivity, UI graphics, and more. The performance of the core chip determines key criteria like resolution supported, refresh rates, picture quality enhancements, smart TV capabilities, and energy efficiency. With each generation, core chips have gotten faster and incorporated more features.

LCD TV Core Chip Market Size and Forecasts

  • The global LCD TV core chip market was valued at $4.6 billion in 2023.
  • It is forecast to grow at a CAGR of 11.7% from 2023 to 2032.
  • By 2032, the market is expected to reach $ 12.5 billion.

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Key factors driving growth include:

  • Transition to higher resolutions like 4K and 8K.
  • Adoption of new display technologies like OLED and Mini-LED.
  • Demand for advanced image processing and AI picture quality enhancements.
  • Integration of new smart TV features and 5G/WiFi 6 connectivity.
  • Increase in average TV screen sizes globally.

The Asia Pacific region will account for over 50% of core chip demand, led by high production and sales in China. North America and Europe will also see steady growth in core chip sales for LCD TVs.

Key LCD TV Core Chip Companies

Some leading vendors supplying core chips for LCD TVs include:

  • MediaTek - One of the top global chip makers, MediaTek has a comprehensive LCD TV chipset lineup supporting entry-level to high-end models. Its offerings include the MT9638, MT5596, MT5598, and MT9639 chipsets.
  • Novatek - Novatek Microelectronics is a key supplier of display driver ICs and SoC solutions for LCD TVs. Its Ultra HD display chipsets like the NT5668Y and NT5661Y power many mainstream LCD TV models.
  • Realtek - Realtek Semiconductor is known for its display and connectivity chip solutions. LCD TVs, it offer the RTD2172N and RTD2851D display processor ICs.
  • SigmaStar - Specializing in display and smart TV technologies, SigmaStar provides the SSS61 series and SMP8656/8698 chipsets for LCD TV core logic functions.
  • Actions Semiconductor - A leading Chinese chip company, Actions Semiconductor offers the ACTS780 chipset supporting full-HD 1080p resolution for entry-level LCD TVs.
  • Allwinner - Allwinner Technology has a wide range of ARM-based application processor ICs like the A133 and H616 that power the core logic of many low-cost LCD TVs.

LCD TV Core Chip Technology Trends

Some key technology trends shaping innovation in LCD TV core chips include:

  • Higher Performance CPUs - More advanced CPU cores like ARM Cortex-A76/A77 can deliver up to 40% faster processing versus older Cortex-A53/A55 cores common in TV chips. This enables a smoother smart TV experience.
  • Integrated AI Processing - Chipmakers are incorporating dedicated AI processing blocks into their TV chipsets to enable real-time image quality enhancements through AI algorithms. These include tasks like upscaling, noise reduction, HDR tone mapping and contrast adjustment.
  • AV1 Hardware Decoding - AV1 is an advanced video codec that offers up to 30% better compression efficiency over HEVC. TV chips now support AV1 hardware decoding for streaming high-quality 4K/8K video from services like YouTube.
  • HDMI 2.1 - Support for HDMI 2.1 allows TV core chips to handle higher resolutions like 8K at 60FPS, 4K at 120FPS, Dynamic HDR, and eARC for lossless audio passthrough.
  • WiFi 6/6E - The latest WiFi standards allow LCD TVs to achieve faster wireless network speeds exceeding 1Gbps for smooth streaming of high bitrate 4K/8K video content.
  • ATSC 3.0 Tuners - Also called NextGen TV, ATSC 3.0 is the new over-the-air broadcast standard. TV chips now integrate ATSC 3.0 tuners to receive these higher quality free-to-air UHD channels.

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Challenges Facing the LCD TV Core Chip Market

Despite strong growth forecasts, the LCD TV core chip market faces some challenges including:

  • Component Shortages - Like other semiconductor markets, tight supply of components like substrate materials, display driver ICs and power management ICs has impacted core chip production. This can limit supply and raise costs.
  • Complex Manufacturing - Production yields can be low for leading-edge display processor designs using smaller process nodes below 12nm. This can constrain manufacturing capacity and increase per unit costs.
  • Rising R&D Costs - Developing cutting-edge core chips and integrating new features like HDMI 2.1 and AV1 decoding requires heavy R&D spending, which then needs to be recovered through higher chipset pricing.
  • Competition from Smartphone SOCs - Highly integrated smartphone chips are being adapted by some TV makers as an alternate core chip solution, impacting demand for standalone TV chipsets.
  • Growth of OLED TVs - The rise of OLED displays may erode LCD TV market share in premium segments, contributing to slower growth in LCD TV core chip demand.

LCD TV Core Chip Market Outlook

Despite some challenges, continued technology improvement will drive LCD TV core chip sales in the coming years. Key trends to watch include:

  • Core chips enabling 8K 120Hz TVs going mainstream by 2024.
  • AI picture quality enhancement becoming a key value-add differentiation.
  • WiFi 6E and HDMI 2.1 penetration crossing 50% of chipset volume.
  • Global brands prioritizing in-house core chip development.
  • China's Unisoc emerging as a leading vendor through acquisitions and R&D focus.
  • Demand share of 75" and above screen sizes doubling by 2025.

As the functions expected from a modern LCD TV evolve, core chip performance will need to scale up accordingly. Chipmakers will respond with more advanced process nodes, new architectures, and tight integration of key multimedia and connectivity interfaces. With their roadmaps aligned to TV makers' product plans, core chip suppliers are gearing up to power a new generation of LCD TVs.

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